Senior Brand Marketing Manager - beauty brand

The Role

Confidently owns the management of integrated brand campaigns from strategy through to launch, acting as the central brand hub for every project and campaign. You'll pull plans together across the wider marketing anddigital teams — working closely with Ecommerce, NPD and Senior Management to drive always-on brand

moments — and partner with Partnerships, Influencer Marketing, Organic Social and Creative to bring it all to

life.

Key Responsibilities

Own the end-to-end management of integrated brand campaigns, from strategy through to launch, acting

as the go-to brand hub for every project

Pull plans together across the wider marketing and digital teams, working closely with Ecommerce, NPD

and Senior Management to drive always-on brand moments

Build strong creative briefs and work closely with the Creative team to bring concepts to life that generate

awareness while staying true to brand identity and tone of voice

Lead an 'always-on' playbook of brand stories that pulse throughout the year across channels, helping

build out briefs and populate the brand content calendar

Present regularly to cross-functional teams — Digital, Ecommerce, NPD and Senior Leadership — to

introduce campaigns, share plans, track progress and report results

Produce well-organised campaign toolkits and decks, bringing assets and plans together for the wider team