Posted 2 days ago
Digital Marketing Manager - Europe
Thomas Brown Recruitment
📍 London, GB
Job description
We are working with a well-established and growing international consumer wellness business to recruit an experienced Digital Marketing Manager – Europe.
This is an exciting opportunity for a commercially minded digital marketing professional to take ownership of digital strategy across multiple European markets. Leading a team of seven, you will be responsible for driving customer engagement, retention and reactivation across web, email, social and other digital channels.
This is a genuinely hands-on leadership role, ideal for someone who enjoys combining strategy with delivery and is comfortable working across multiple markets, stakeholders and digital platforms.
The RoleReporting into the European marketing leadership team, you will:
- Develop and deliver the digital marketing strategy across Europe.
- Translate commercial priorities into an effective monthly digital marketing plan.
- Lead the omnichannel communications strategy across web, email, social and emerging digital channels.
- Drive customer retention, repeat purchase and reactivation programmes.
- Oversee digital content across multiple European websites, markets and languages.
- Lead and develop a team of seven digital marketing professionals.
- Define KPIs and use customer and campaign data to continually improve performance.
- Own and manage the annual digital marketing budget.<...